Spending time and money so your website appears on Google's first page isn't necessarily going to get you good results. If you want your website to convert, you need to get THIS right first: When someone lands on your site, they take 3 seconds to decide whether they are going to stick around or click away. Yup, it's a stat: three seconds! If your website isn't speaking directly to them and appealing to them on an emotional level, they are going to click off into the abyss. Ou
Feb 25, 20204 min read
Thoughts on website strategy, positioning, visibility and building a business that reflects who you've become.