Brand Positioning

Your title may still fit, but it no longer tells the whole story. Years of experience have shaped your judgement, perspective and way of working - and there may be more you now want people to understand about the value you bring.

Worried AI will make you irrelevant? Here’s what I learned - and why your human voice matters more than ever.

Revamp your branding with these 6 steps to update your website logo design. Part 2 of 4 in the Refresh Your Branding series.

Choose the right colours for your Wix website and create a strong brand identity. Follow the steps and download a free brand board template

Unlock your unique value proposition. Discover strengths, refine offerings, and showcase what sets your business apart.

Are you ready to take your coaching practice to the next level and tap into the lucrative world of corporate coaching? In today's competitive landscape, a strong brand identity and effective marketing strategies are the secret ingredients to stand out from the crowd. But here's the game-changer: website design and branding. These two powerful tools can make all the difference in successfully transitioning from 1-on-1 coaching to working with organisations. Corporate coaching

Discover the power of understanding and fulfilling the needs of your ideal client for long-lasting effects in your business.

If you're a small business owner, specifically a coach or consultant, who has built your website and brand on Wix, you already know how important it is to have a strong online presence. When it comes to your website, making the right decisions is crucial, whether you're revamping it or building it from scratch. As a service-based business owner, you may be facing a common dilemma: should you change your domain name and/or business name during this process? And when it comes t

Discover the power of personal brand photos on your website.

Join us on the wild ride of entrepreneurship! Overcome challenges and build a thriving business.

Learn how to choose the perfect fonts for your Wix website with this guide! Discover different font types and how to pair them effectively.

Conquer limiting beliefs & achieve business success! Learn actionable steps in our blog post. #SmallBusiness #LimitingBeliefs #Success

Discovering and embracing your brand values is key to building trust and connecting with your ideal clients. Here's how.

No other person ever has, or ever will have, the unique blend of life experience that you have. Your skills, talents, strengths and perspective is what makes you unique. And it's not about what you do or what you sell... It's about how you add value. Sure, there are plenty of life coaches, yoga teachers, brand consultants or experts in your niche out there. But what are you all about? What do you stand for and believe in? What do you want to be known for? How do you motivate

Think about a time when you felt deeply seen, heard and valued as a customer. A time when a business went above and beyond for you. How did that make you feel? Was it something that was said, or done for you? What lasting impression did this have on you? When we feel heard and understood, our trust and loyalty grows. We begin to feel connected with that business or brand. And we remain loyal to them even if they change and evolve over time with market shifts. "People will do

Did you know that the About Us page is the second-most popular page on most websites? Here are 6 ways to write your About page

As a small business owner, we are faced with thousands of decisions in our business, most of which we have to make alone. From brand fonts and colours to marketing strategies, the list is endless. It's easy to waste all your time and energy feeling frazzled, overwhelmed and spinning around in indecision. You lose mental energy and momentum when you worry about making the 'wrong decision'. And it can really hold you back from making progress in your business. Your ability to m

If you sometimes feel like a fraud no matter how much you've done or accomplished in your life, you're not alone. According to the International Journal Of Behavioural Science, 70% of us suffer from imposter syndrome - the feeling of being a total fake or fraud - at some stage in our lives. And plenty of famous people admit to feeling like an imposter too, so you're in good company. Imposter syndrome is a term used to describe a psychological pattern in which you doubt your o

One of the things I wish I'd known before starting a business is just how important your MINDSET is, especially when you're juggling motherhood and entrepreneurship. It took me 2 years to realise that mindset is the number one priority when starting a business. Its the make-it or break-it There are books, podcasts, blogs, vlogs, masterclasses, courses, memberships, group coaching programmes and even 1:1 support out there. The secret is to try things out, figure out what works